Public Relations, Advertising, and Applied Communication

Salary data, best schools, and honest ROI assessment

Avg Earnings (4yr)
$40,805
Median Earnings
$62,140
Schools Offering
201
ROI Grade
C+

Earnings Range (4 Years After Graduation)

25th: $55,344Median: $62,14075th: $68,942

Best Schools for Public Relations, Advertising, and Applied Communication by Earnings

#School4yr Earnings
1Syracuse University
NY · Private
$90,535
2Southern Methodist University
TX · Private
$89,330
3University of Southern California
CA · Private
$87,946
4George Washington University
DC · Private
$85,459
5University of Illinois Urbana-Champaign
IL · Public
$83,451
6University of Miami
FL · Private
$82,999
7Pepperdine University
CA · Private
$81,417
8University of San Francisco
CA · Private
$81,285
9Brigham Young University
UT · Private
$80,841
10The University of Texas at Austin
TX · Public
$80,221
11Chapman University
CA · Private
$80,139
12Miami University-Hamilton
OH · Public
$79,710
13Miami University-Middletown
OH · Public
$79,710
14Miami University-Oxford
OH · Public
$79,710
15Pace University
NY · Private
$79,376
16American University
DC · Private
$78,410
17Endicott College
MA · Private
$77,253
18Pacific Union College
CA · Private
$77,121
19Johnson & Wales University-Providence
RI · Private
$77,025
20Johnson & Wales University-Online
RI · Private
$77,025
21Pennsylvania State University-Penn State Harrisburg
PA · Public
$76,246
22Pennsylvania State University-Penn State Brandywine
PA · Public
$76,246
23Pennsylvania State University-Main Campus
PA · Public
$76,246
24Pennsylvania State University-World Campus
PA · Public
$76,246
25University of Oklahoma-Norman Campus
OK · Public
$76,148
26Manhattan University
NY · Private
$75,594
27Butler University
IN · Private
$75,382
28Assumption University
MA · Private
$74,900
29University of Colorado Boulder
CO · Public
$74,779
30University of Georgia
GA · Public
$74,531
31Quinnipiac University
CT · Private
$73,547
32University of Oregon
OR · Public
$73,410
33University of Rhode Island
RI · Public
$72,328
34Clemson University
SC · Public
$71,968
35Indiana Wesleyan University-Marion
IN · Private
$71,669
36Indiana Wesleyan University-National & Global
IN · Private
$71,669
37Texas Christian University
TX · Private
$71,186
38DePaul University
IL · Private
$71,045
39Seton Hall University
NJ · Private
$70,802
40Bowling Green State University-Main Campus
OH · Public
$70,583
41Gonzaga University
WA · Private
$69,977
42University of Florida
FL · Public
$69,600
43University of Florida-Online
FL · Public
$69,600
44Michigan State University
MI · Public
$69,300
45Loyola University Chicago
IL · Private
$68,942
46Carthage College
WI · Private
$68,708
47The University of Alabama
AL · Public
$68,227
48Ithaca College
NY · Private
$68,029
49Northwood University
MI · Private
$68,008
50Howard University
DC · Private
$67,881
Below Average Value

Is Public Relations, Advertising, and Applied Communication Worth It?

Proceed With a Plan

The financial returns for Public Relations, Advertising, and Applied Communication are below average. At $40,805 in average earnings four years out, graduates often face a long payback period, especially at higher-cost institutions. This doesn't mean the field is worthless - it means the financial math demands careful attention to school cost and debt levels.

201 schools offer this major, giving you reasonable options. Compare net prices and graduate earnings at your specific target schools - the range between the best and worst ROI within this field is substantial.

The top school for this major by earnings is George Washington University, where graduates earn $85,459 four years out. But averages hide a wide range - where you attend and what you do with the degree matter as much as the major itself.

Earnings data represents median earnings 4 years after graduation for graduates of bachelor's programs, as reported by the U.S. Department of Education College Scorecard. Individual outcomes vary significantly based on career path, location, and other factors.